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Mixed Method Research, Ethical Considerations & Writing Methods | Chapter 3 (ZO_15.3)


Description
Mixed methods research refers to any research design that includes aspects of both quantitative and qualitative data collection and analysis (Creswell, 2015). Mixed methods research is undertaken when the research objective can only be achieved by accessing both sorts of information.
Content
  • Research Methods in Business | Chapter 3
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  • All units must be completed